Whyteline Limited

… and they’re underway!

Best of luck to Team New Zealand at the ISDE over in Portugal this week.

We’ve already seen one day of racing action, and we’re looking forward to seeing five more (including pictures of Mark Whyte supporting from the sidelines).

Go hard, Ashton! 👊🏻

The new limited edition Suzuki Swift Shadow is out now, and it knows how to make an entrance.

Blacked out alloys, wing mirrors, spoiler and Suzuki 'S' badges set the tone, while distinctive side graphics complete the look. An integrated wireless charger keeps your compatible phone powered up between plays, and advanced safety and driver-assistance features help you keep track of what’s happening around you.

Just $28,990+ORC.

Want to know more?

Give Mark a call on 07 862 8783. No deposit finance available, trade-ins welcomed.

It’s a double JAC day in the workshop.

We’re fast approaching peak season, so if you’re a tradie with a ute that’s overdue for a good service or WOF, make a booking with Whyteline now.

Give Sharna a call on 07 862 8783 today. All makes and models welcome.

It’s feeling like summer ☀️🙌🏻

What did you get up to this weekend?

On Saturday, our staff and families got together to quietly celebrate something pretty special:

Whyteline turned 50.

And in true Whyteline fashion, the marketing department had a few too many drinks and forgot to take photos (oops!).

But, on a more serious note, 50 years really is something to stop and think about.

We’ve spent a lot of time reminiscing this year as we’ve worked towards this milestone. Looking back at old photos, stories, names and faces, and hearing the memories that have been passed down through the years. Thinking about the people who have walked through the doors of Whyteline, and the staff who have spent years, and in some cases decades, here, and the customers who have been coming back to us for generations themselves.

And of course, thinking about John, who started it all.

A lot has changed from those early days to where we are now. The business has grown, the products have changed, the buildings have changed, and the industry has definitely changed around us. But thankfully, at the heart of it, we're still the same family business that started back in 1976.

We’re *incredibly* proud to still be here, 50 years on, and into the third generation of Whytes. It’s so special to see how far the business has come, and even harder to put into words what it means to see something that was started by one person continue to grow through three generations of the family.

As Mark said this weekend, there have been plenty of highs, plenty of lows, some devastating goodbyes, and too many people who have played a part along the way to count.

So, to everyone who has supported Whyteline over the past 50 years, thank you. We wouldn’t have made it here without you.

And a special thank you to the people who helped make Saturday such a great afternoon:

- Mel's Catering - Paeroa for the delicious spread
- Four Square Paeroa and Super Liquor for providing the drinks
- Clares Cake Design for the incredible cake (that tasted even better than it looked!)
- Fleur at Maritime Park Paeroa for all the behind-the-scenes work she dedicated to making our family celebration happen

50 years is a huge milestone!

We’re proud of where we’ve come from, grateful to everyone who has been part of getting us here, and we're so excited to see where the next chapters take us.

Happy 50 years, Whyteline.

Mark on the BBQ? She'll be right.

Thanks to everyone who came out to our Case IH and New Holland open day on Tuesday! Many sausages were consumed, the latest models were proudly displayed, and we had a great time catching up with customers, old and new.

We’ll always welcome the opportunity to rattle off tractor facts to anyone willing to listen, so if you missed out on the day, give Vaughn a call on 07 862 8783.

Thanks for coming along and making it a great day!