Be U Apparel
Picton’s cozy clothing boutique — timeless style, everyday comfort, and local love at BE U Apparel.
Hi, I’m Julie — After more than 20 years as a hairstylist, I followed my heart and opened BE U Apparel in downtown Picton, Ontario. My goal was simple: to create a cozy boutique where everyone feels welcome, confident, and free to just BE U. When I’m not at the shop, you’ll find me creating new displays, connecting with my amazing customers, or enjoying a quiet coffee while soaking in the beauty of our community. 💛
10/12/2026
🍂🧡 Happy Thanksgiving! 🦃
BE U Apparel is CLOSED today, Monday, for Thanksgiving!
We will reopen Tuesday at 10 AM.
Wishing everyone a wonderful Thanksgiving filled with love, laughter, and gratitude! 🍁❤️
10/09/2026
🍂 Fall just got a whole lot cozier! 🍂
Looking for that perfect SUPER SOFT cardigan this fall? 🤎
Our NEW MPG Canada Dreamweave Cardigans have arrived, and they’re all about comfort, softness and effortless style!
Perfect for layering, dressing up or keeping it casual on those chilly fall days. 🍁
Come check them out and feel the softness for yourself! You’ll love them! ❤️
📍 BE U Apparel
183 Picton Main Street, Picton, Ontario
🛍️ Shop online at www.beuapparel.ca
🍂🦃 Looking for a new shirt for Thanksgiving dinner?
Well, we’ve got you covered! 👔🍁
Whether you’re dressing up or keeping it casual, we have a great selection of men’s shirts to have you looking sharp around the Thanksgiving table!
🛍️ Come on down and check them out!
📍 BE U Apparel
183 Picton Main Street, Picton, Ontario
🛒 Shop online anytime at www.beuapparel.ca
🍁 Look good. Feel good. BE U!
10/07/2026
YOU STYLE IT 🤎👖
Okay ladies, I want YOU to be the stylist!
We took one pair of our Toad & Co jeans and gave you three completely different looks:
🤎 A — Toad & Co Organic Cotton V-Neck
💙 B — MPG Dreamweave ¼ Zip
🌼 C — Toad & Co Organic Cotton Corduroy Button-Up
Now I want to know… which one would YOU wear?
👇 Drop A, B or C in the comments. No overthinking it! 😂
I’ll be watching to see which look wins! ❤️
📍 BE U Apparel
183 Picton Main Street
🌐 www.beuapparel.ca
10/05/2026
Fall colours that were made for each other. 🍂🤎💚
We are loving this combination for fall — the Point Zero Mocha Melton Coat paired with the Toad&Co Green Cord Wide Leg Pant. The rich olive green with the warm mocha is such a beautiful, easy fall look.
Wear them together or mix them into your wardrobe separately — both are pieces you’ll reach for all season long.
🍂 Available in store or online
📍 BE U Apparel | 183 Picton Main Street
🛍️ www.beuapparel.ca
09/26/2026
WOW — WHAT AN AMAZING DAY! ❤️
I just want to say a huge THANK YOU to everyone who came in to see me today at BE U Apparel! I am honestly so grateful for all of your support. It means more to me than you know. 🥰
For those who weren’t able to make it in today, I’ve decided to EXTEND THE SALE FOR ONE MORE DAY! 🎉
✨ SUNDAY 11 AM–4 PM
🛍️ 50% OFF ALREADY REDUCED ITEMS!
We still have some great selections left, so come on down and see what treasures and deals you can find!
📍 BE U Apparel
183 Picton Main Street
Thank you again for such an amazing day and for continuing to support my little store. I am so grateful! ❤️
09/26/2026
📣 TODAY’S THE DAY, PICTON! 🛍️
Come on down to the Picton x CAFF Sidewalk Sale and make sure you stop in at BE U Apparel — 183 Picton Main Street!
🔥 ONE DAY ONLY — TODAY!
We’re taking 50% OFF already reduced items! 😲
There are some AMAZING deals to be found on tops, dresses, jeans, coats and more — but once they’re gone, they’re gone!
☀️ Come enjoy downtown Picton, check out the sidewalk sale and pop in to see what deal you can find!
📍 BE U Apparel
183 Picton Main Street
⏰ Open 10 AM–5 PM
09/25/2026
🚨 TOMORROW IS THE DAY! 🚨
We’re taking an EXTRA 50% OFF already reduced items! 🤩
There’s still a great selection to shop, including tops, dresses, coats, jeans and more — and at these prices, it’s the perfect time to grab a deal!
🛍️ ONE DAY ONLY — TOMORROW!
📍 BE U Apparel
183 Picton Main Street
Come on in, have a look and see what treasures you can find! 💕
While quantities and sizes last.
09/21/2026
Here’s a little more of a sneak peek at what’s coming for our Sidewalk Sale this Saturday! 👀🛍️
There are some seriously good deals waiting for you — including an additional 50% OFF all reduced items for ONE DAY ONLY! ❤️
📅 Saturday, September 26
⏰ Open 10 AM–5 PM
📍 BE U Apparel | 183 Picton Main Street
🛍️ In-store only • Final sale
We’ll be sharing a few more sneak peeks before Saturday… but you’ll definitely want to come early for the best selection! 😉
09/19/2026
BE U Apparel is joining in Saturday, September 26th and we’re making it a good one!
✨ Take an ADDITIONAL 50% OFF all reduced items
✨ Last year’s winter coats included
✨ Lots of broken sizes & one-of-a-kind deals
✨ One day only + final sale
I’ll be posting some sneak peeks of the deals over the next few days so you can see what will be up for grabs. 👀
📍 BE U Apparel • 183 Picton Main Street
Shop local • Support small • See you Saturday! ❤️
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Category
Website
Address
183 Picton Main Street
Picton, ON
K0K2T0
Opening Hours
| Monday | 10am - 4pm |
| Tuesday | 10am - 4pm |
| Thursday | 10am - 5pm |
| Friday | 10am - 5pm |
| Saturday | 10am - 5pm |
| Sunday | 11am - 4pm |
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